Sure has been hard to get back to the ol'blog. With a new baby in the house and a workload that just wont quit.
When I saw the new Pepsi brand I knew it was time to speak up.
Please keep in mind it is still so new to me, that I am having a hard time deciding if this is brand suicide or if I am just experiencing the side effects of true innovation...
Simply put, I've tried to understand it, I've looked at it, and thought about it, I looked at it upside down, but I just don't get it.
Do You?
Here is what Pepsi has to say about their new brand http://www.pepsigallery.com/
Monday, December 15, 2008
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